When Hayley Morcom reached out for a branding shoot to support her upcoming cookbook, she had a clear vision: she wanted natural, earthy shots that would embody the essence of her work. With a preference for lush greenery and beachside vibes, Hayley sought images that would reflect her cookbook's simple yet flavourful approach to food.


After reviewing her mood board, we crafted a custom package that perfectly blended lifestyle shots and professional portraits, giving Hayley a well-rounded visual story for her brand.


The LOCATIONS: Home Studio, Havana Haus & Lake Weyba


We began the day with hair and makeup at my home studio, where we captured the first set of lifestyle shots—relaxed, natural, and perfect for Hayley’s cookbook. From there, we moved to Havana Haus, a stunning studio space that offered a clean, polished backdrop for more professional portraits.


Finally, we wrapped the shoot with some serene moments at Lake Weyba. The beach on the lake gave us the perfect golden hour light, providing a peaceful and captivating conclusion to the day.


The Result: A Complete Branding Story


The outcome? A diverse collection of images that tell the story of Hayley’s brand: earthy, approachable, and professional. The combination of laid-back lifestyle shots and polished studio portraits gives her the versatility she needs to promote her cookbook and brand across multiple platforms.


Why a Custom Package Works


Custom packages allow me to tailor every detail to meet your specific branding needs. Whether you're launching a new product or refreshing your personal brand, I’ll work with you to ensure your photos truly reflect who you are.


If you’re ready to elevate your brand with photos that speak to your audience, let’s talk about creating a custom shoot that captures your story.


Get in touch to discuss your branding journey today!